Why linerless labels?
The popularity of linerless labels has been growing for years. Whilst linerless labels were previously seen primarily as a sustainable alternative to traditional labels, their operational benefits are now increasingly recognised. Manufacturers are looking for ways to produce more efficiently, reduce their reliance on raw materials and offer customers a distinctive solution.
Furthermore, brand owners are setting ever-higher standards in terms of sustainability and waste reduction. Linerless labels are perfectly in line with these developments as they require less base material and significantly reduce waste streams.
Realizing your sustainability ambitions
- Less waste, so more environmentally friendly
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- No liner means 50% less waste
- Higher efficiency and less waste
- Rolls often hold more labels because there is no release liner
- Additionally, linerless labels can be printed much more efficiently, as no whitespace is required
- This results in significantly lower requirements for material, labor, transport, and storage capacity per label
- Immediate cost reduction
- The release liner accounts for 35% of the total cost breakdown of a PSA laminate; eliminating the liner creates opportunities for cost optimization
- Lower CO2 emissions
- Reduced raw material usage, transport, and waste ensure significantly lower CO2 emissions
- Reduced dependence on the traditional PSA market
- Greater control and differentiation through in-house production
- In short: build a strong and sustainable business case
What does linerless mean for your business case?
Lower costs throughout the value chain
The benefits of linerless labels go beyond simply saving on materials and significantly reducing waste at the end-user stage. The absence of a liner also results in more compact label rolls that contain more labels. This reduces transport and storage costs. The sustainability benefit is therefore not limited to the application itself, but runs like a common thread through the entire supply chain. But that’s not all. Linerless labels also reduce your dependence on the traditional PSA laminate market. Do you want more control? Take charge of your product and quality, and strengthen your market position with linerless labels.
Which applications use linerless labels?
Linerless labels are now successfully used across a wide range of markets:
- Logistics and warehousing
- E-commerce and parcel services
- Food packaging
- Retail and in-store labeling
- Household products
- Pharmaceuticals and cosmetics
- Industrial packaging
Thanks to variable label lengths and modern applicator technology, linerless labels can now be used in an increasing number of applications.
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